Bulletin

Driving Public – MoveUP’s campaign to tell the real story about public car insurance in BC


July 8, 2019

To: All MoveUP members at ICBC


Today, our union launched a new public facing campaign in support of public car insurance. This campaign is the culmination of several months of consultation with members of the public from across BC, and members of MoveUP (both at ICBC and from other bargaining units). We engaged the services of a professional communications company to help us hone our message and refute misinformation. But most importantly we want to tell your story, the one that explains why public is better for BC.

Just like you, we have watched as the public has been bombarded with many pro-privatization messages from the likes of the BC Liberals, the Canadian Taxpayers Federation, and the Insurance Bureau of Canada. On your behalf, we weren’t going to stand by idly. We are taking this issue head on to be sure British Columbians hear the other side of the story.

It is important for us to combat the misleading information that is being shared by those groups and do so in a positive manner that informs British Columbians about the value of public car insurance not only in terms of their insurance rates and premiums, but also talk about the investment it makes in our communities, our economy and the jobs it provides to nearly 6,000 people such as yourself.

We want every member to visit our campaign page at DrivingPublic.ca and encourage your friends and family to do the same. We need you to take action on the page as well. While there, click on “Speak Out”. It will help you send a letter to your local MLA telling them to preserve public car insurance in British Columbia, continue to work on our existing system to bring rates down, and to keep money in ICBC so rates remain affordable. We want you to share it, post it and talk about it because no one knows the value of public car insurance better than the people who provide it.

With your help, we can share the true facts, educate people, and keep car insurance public!

In solidarity,

Annette Toth, VP, ICBC Unit
David Black, President

 


File Number: 19-ICBC-BLTN-JULY 8
Union Label: AT:sk usw2009

 

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